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© maybebaby

Sveavägen 121 B
11349 Stockholm
Org.nr. 559486-0503
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Terms and conditions
Privacy and cookie policy

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FAQ
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Terms and conditions
Privacy and cookie policy
© maybebaby

Sveavägen 121 B
11349 Stockholm
Org.nr. 559486-0503
© 2026 Maybe Baby AB. All rights reserved.

Terms and Conditions

Website Terms of Use

The website located at www.maybebabyhealth.se (hereinafter the "Website") is a copyrighted work belonging to Maybe Baby AB (hereinafter "Maybe Baby", "the Company", "we", "our" or "us"). Certain features of the Website may be subject to additional guidelines, terms, or rules, which will be posted on the Website in connection with such features. Without limitation of the foregoing, your submission of information, including personal data, is governed by our privacy policy which is updated from time to time and is available on our Website ("Privacy and Cookie Policy").

All such additional terms, guidelines, and rules, including our Privacy and Cookie Policy, are incorporated by reference into these terms and conditions ("Terms"). You accept these Terms when you use our applications, products, website, content, communications, and services (collectively referred to as the "Services").

These Terms establish the legally binding terms governing your use of the Website. By accessing or using the Website, you accept these Terms (on your own behalf or on behalf of the entity you represent), and you represent and warrant that you have the right, authority, and capacity to enter into these Terms (on your own behalf or on behalf of the entity you represent). If you do not accept all provisions of these Terms, you may not access and/or use the Website.

Our Services

Our services include the following categories:

  • Online Health Assessment
    A health questionnaire that allows us to understand the general risks for certain health conditions.
  • Maybe Baby Home Test ("Maybe Baby Test")
    Our test kit, "Maybe Baby Test", is a collection kit containing individually CE-marked components for measuring up to 12 markers that can provide insights into your reproductive health. This test is not intended to diagnose fertility problems, but to provide guiding information about your health.
  • Digital Health Services
    Services that provide you with health-related information through our website (articles, blog, tools, etc.).
  • Customer Service
    A way for you to ask questions and get help via chat or email with our support team, which does not consist of medical experts.

Age Requirement for Ordering

You must be 18 years of age or older to order our Maybe Baby Test.

Payment and Fees

Together with Stripe and Klarna Bank AB (publ) via Stripe, Maybe Baby offers the following payment options:

  • Swish: Your account is charged directly via Swish.
  • Bank Account: Automatic withdrawal from your bank account: based on direct debit and your account is charged approximately two banking days after the purchase is completed.
  • Card: The account linked to the card you use for payment is charged immediately.
  • Invoice 30 days: Payment is due within 30 days from the dispatch of the goods.
  • Monthly Invoice: All your purchases with Klarna via monthly invoice are collected on one single invoice each month.
  • Installment Plan: Account credit provided by Klarna that allows the borrower to pay for their purchases in monthly installments in accordance with the terms approved at checkout.
  • Bank Transfer: Your account is charged immediately after the order has been placed.

There is no charge for using Klarna. However, taxes or fees (such as late fees and default interest on invoice payments) may apply depending on the chosen payment option.

Please refer to the individual payment terms for the option you choose. Klarna may at any time add or remove one or more payment options from those offered by Klarna.

Receiving Your Results

Although it is uncommon, it may take up to 3 weeks before your test results are ready. We will keep you updated with information about the progress of your results from time to time.

In order to receive your results and reports, you must complete our health questionnaire. This form can be filled out at the time of purchase, but you can also do it later, after your results have been delivered.

Important to note: The results will not be available until the health questionnaire has been completed.

You need to keep your registration details and use any access password to view your results on your dashboard.

You must provide us with accurate, complete, and up-to-date registration information. Failure to do so will constitute a breach of these Terms.

If your details change after registration, please contact us and inform us of the changes.

You have the right to request deletion of your results and personal data by contacting us in writing.

Important: Please note that deletion may affect our ability to provide our services to you, including your historical results. Make sure to save your results before requesting deletion.

Risks and Considerations

  • The results from the Maybe Baby Test are intended as guiding information and do not replace medical advice from licensed healthcare professionals.
  • The results are based on current research at the time of sampling and are presented with the highest accuracy.
  • You should submit your sample as soon as possible, within a maximum of 3 days after collection, as the sample otherwise risks deteriorating and cannot be tested.
  • We use certified third-party laboratories that follow international standards and quality controls.
  • There is also a risk that the results from processing may not meet our accuracy requirements.
  • The Maybe Baby Test is not intended to diagnose, treat, or predict diseases.
  • Maybe Baby, or any person associated with Maybe Baby, is not responsible for any consequences, damages, or problems that may arise from interpretation of or actions based on the test results or other information in the report.

User Account

  • Account Creation. In order to use certain features of the Website, you must register an account ("Account") and provide certain information about yourself as requested by the registration form.
  • Account Responsibility. You are responsible for keeping your account login credentials confidential and are fully responsible for all activity that occurs under your Account.
  • Account Security. You must immediately notify us if you suspect or discover any unauthorized access to your account or any other security breach.

Agreement Duration and Termination

Subject to this section, these Terms will remain in full force and effect as long as you use the Website. Maybe Baby may at any time, for any reason and at its sole discretion, suspend or terminate your rights to use the Website (including your Account), including in the event of a breach of these Terms.

Upon termination of your account, we will delete or anonymize your personal data within 30 days, unless otherwise required by applicable legislation. Remember to save your results before requesting deletion if you wish to keep them.

Access to the Website

Subject to these Terms, Maybe Baby grants you a non-transferable, non-exclusive, revocable, and limited license to use and access the Website solely for your personal, non-commercial use.

We reserve the right to restrict access to certain parts of the Website or the entire Website for users, including registered users, without providing any reason.

Shipping Terms

Shipping within Sweden is free of charge. Delivery is available throughout Sweden and we aim to deliver within 2-3 business days. If delivery is to another country, shipping costs and delivery times may vary.

For international deliveries, customs duties and VAT may apply. These costs are the customer's responsibility and are paid upon delivery.

Right of Withdrawal

You have the right to withdraw from this agreement without stating any reason within 14 days from the date of purchase. When you receive your home test kit and use it for sampling, the service is considered commenced and fulfilled. The right of withdrawal applies only if the packaging is unopened and the test kit has not been opened.

To exercise your right of withdrawal, notify us via our contact form or send an email to us at hello at maybebaby dot app. Include your order number and state that you wish to withdraw from the purchase. Please note that if you have already received your kit and opened it, the right of withdrawal does not apply.

Complaints

If you are dissatisfied with the service for any reason, we ask you to contact our customer service via the contact form on the website. If the home test kit does not work or cannot be used for any reason, we can offer a new home test kit as a replacement, provided that you notify us as soon as possible.

Intellectual Property Rights

Maybe Baby owns or has the right to use all intellectual property rights related to the Services. The Services and the material presented are protected by copyright and other intellectual property rights, with all rights reserved by Maybe Baby.

Development and Terms Modification

Maybe Baby reserves the right to change the scope, price, execution, range, and functionality of the Services at any time. If changes to the Services result in the Terms and Conditions being changed in a way that affects you as a customer, you will be notified of this.

Force Majeure

Maybe Baby is not responsible for damage or delay caused by circumstances beyond the company's reasonable control, such as strikes, fire, government decisions, labor disputes, accidents, supplier errors, outages in public communication systems, or other unforeseen events that Maybe Baby could not reasonably have foreseen or prevented.

In the event of force majeure, Maybe Baby shall within a reasonable time notify you of the situation and its expected duration. If the force majeure situation lasts for more than 30 days, you have the right to terminate the agreement in writing at no cost.

Subscription, Agreement Period, and Termination

When subscribing to Maybe Baby services (e.g., tests or other products), you start a subscription where you regularly pay for the chosen service or product at a favorable price.

Limitations of Our Liability

We are here to help you make more informed decisions about your fertility and reproductive health, not to make those decisions for you or replace advice from licensed healthcare providers.

Maybe Baby is not responsible for:

  • Indirect damages or consequential damages
  • Loss of data or profits
  • Service interruptions or operational disruptions
  • Incorrect information from third parties
  • The user's interpretation of or decisions based on test results

The above limitations apply within the framework of applicable legislation and cannot restrict your legal rights as a consumer.

Data Protection

In order to provide services under the agreement, we need to collect information about you. Under the data protection law, we are what is called a "data controller" for your personal data and we are also a "data processor".

Your rights under GDPR:

  • Right to access your personal data
  • Right to rectification of inaccurate data
  • Right to erasure of your data
  • Right to restriction of processing
  • Right to data portability
  • Right to object to processing
  • Right to withdraw consent

To exercise your rights, contact us via our contact form or send an email to hello at maybebaby dot app.

Dispute

Disputes arising from the Agreement shall be settled by a general court with the Stockholm District Court as the court of first instance.

Before bringing an action in court, you shall attempt to resolve the dispute through negotiation. In the event of a dispute, you shall first contact our customer service to try to reach a resolution. If a resolution cannot be reached within 30 days, the dispute may be brought before the court.

Last updated: 2025-03-13